Monday Member Spotlight: Harness the Power of Video to Market Your Business
Happy Monday Member Spotlight, Fountain Hills
We wanted to use this week’s spotlight to let everyone know about a special event happening at the Chamber. This month, we are hosting an exciting Chamber University Seminar. In this exciting workshop, Matthew Wilson of Knoodle Advertising Agency will talk about the growing importance of using video in today’s market to showcase your story.
He will cover practical tools and tips for small business owners and “beginners” to produce the best quality work on a shoestring budget. In addition, practical ways to market and promote your video(s) including visuals to make them work for you will be discussed. This is the perfect workshop for someone who has wanted to use videos to promote their business, but just don’t know the perfect way yet!
But why video? According to Entrepreneur Magazine, the average internet user will watch 186 videos each month, making it an easy way to reach people you may have been able to normally. Videos convey a message that text just cannot on it’s own. It is said that using video in your marketing can bring faces, voices, personality and heart to your operation, while also demonstrating your authenticity. The magazine also states that studies have been show that video in email is said to be able to boost conversion rates by as much as 50 percent.
With that being said, video can boost your marketing efforts substantially by using video. The upcoming Chamber U is the ideal place to learn more about this exciting way to get the word out about your business. Want to learn more? You can do so on our website HERE.
Don’t miss out on this workshop.